The teaser trailer begins with the conventional green screen of information that presents an American trailer for a film, which discloses who the trailer is suitable for. The trailer then begins with two seconds of a black screen to create atmosphere. It then cuts straight to a shot looking from the back of a car through the windscreen and onto the woman driving. There is the thump of a drum with this quick cut, and then continuing drum beats. The space between the seats of the car and the windscreen are in deep focus, whereas the projection on the green screen of the road is out of focus and flat. It is also made to look quite old with the black and white colouring and the flat projection of the road and it looks quite 1940’s, whereas we now have the technology to shoot this scene for real, the impression is given that she is not actually driving. The samurai sword is brightly shining in the car to draw attention to its presence as a trademark of the film. The car is also vintage to bright significance to this element of the scene. The characters hair is blowing in the ‘wind’ - which is created artificially – to represent her driving in the convertible and almost having that carefree attitude.
The shot then fades out and the institutionalized logo of ‘Miramax films’ is brought on screen with another coinciding drumbeat and zooms in as well as fading in the word ‘films’. This then fades out with the beginning piano chords to the song ‘A silhouette of doom’ by Ennio Morricone, a famous composer for Western genre films. In fades a new shot of the character and the final chord of the melody to create significance. The character is now revealed as the main protagonist, Beatrix Kiddo. The shot is from the front – a camera shot from the bonnet of the car looking into the windscreen to where Beatrix is sitting. The black and white colouring and fades green screen background is still in effect. In this short scene the camera zooms into Beatrix Kiddo directly addressing the audience and breaking the fourth wall by describing to them exactly what she has accomplished and what she is looking to do in the future – she updates the audience on the story so far (with this film being the sequel or ‘second half’ of the first film.)
There is then a title, designed in the trademark Kill Bill colourings of black writing and a yellow background, with almost black rip in the yellow down the side of the title screen. The music then continues with new segments and progressions of the track. There is also the added sound effect of a samurai sword moving through the air. The titles ‘The new film from Quentin Tarantino’ are then stamped in and come from in front of the audience. It then cuts back to Beatrix explaining more of her story in the car, with the exact same shot as before, but with a different background on the projection to represent her travelling, moving and progressing. She then directly references to this being a movie, again breaking the fourth wall but to extremes as she refers to how she went on “What the movie advertisements referred to as a ‘roaring rampage of revenge’” After this statement, the music is then accentuated again as four drum beats cut in. The yellow and black titles return with the a cast title of ‘Uma Thurman’ with two black rips in the bottom left hand corner and the top right hand corner. The title for her name is flashed in from the top left hand side and pressed in from the front.
We flick back again to Beatrix Kiddo talking of how the movie advertisements statements were correct and she “got bloody satisfaction”. The music takes a different turn after this and becomes thicker with more homophonic sounds and string instruments. A title quickly flashes back in, again with a rip along the right hand side showing information rather than credits. It states ‘This Spring’ – giving a time schedule for the film and more information for the audience to take in, and anticipation of the time until this new film. There is then a coloured close up shot of David Carradine (Bill) Who is talking down to a character, who is then revealed to be his younger brother, Budd, in the next shot, who is sat down (perhaps on the floor) making use of levels and high and low camera angle shots, and the use of levels to portray status’ between characters. It then flicks back to Bill’s reply to Budd. Bill is describing the Bride to Budd and also giving an outsiders perspective of the Bride – showing the audience what their perception of her may be.
There is then another title with a tagline which has a black rip down the left hand side of the screen this time, saying: ‘It’s not over’ which is then stamped over with the sound effect of a samurai sword and then replaced by the text in a larger font saying: ‘Til it’s over’ which comes in with a loud sound like an aeroplane taking off or a car driving past. We then get brought back to an ECU of Beatrix Kiddo sharing her final words of the trailer in her trademark black and white scene again, to separate her from the other shots of Bill and Budd. The music climaxes and grows to its highest point, before cutting out promptly as another title comes on screen with black rips along the top and bottom of the screen, with ‘Volume 2’ in text to explain that it is more the second half of the first film and has relevance to it, and explain the situation more to the audience.
We flashback to Beatrix Kiddo’s scene, with a sped up zoom into her face, which has an angry expression painted onto it, to show how the ‘revenge’ will be continued, and the music continues with its previous melody from the beginning. Beatrix’s face then changes to her giving a quick wink and an evil half smile, with a look of mischief on her face. Along with the wink there is a ‘ding’ sound like a triangle being hit, emphasising it and making her look slicker, slyer and more mischievous.
There are then the final titles in the yellow and black theme, which state ‘Spring 2004’ as this is brought in, it rotates along to the sound of the drumbeat and has institution references along the bottom of the screen with details of production and distribution companies and the website for the film for the audience to acquire more information. There is one final drumbeat and the screen is then left black for a few more seconds to allow the audience to take all of this in and reflect on the trailer they have just seen for a few seconds, to make sure they remember it and take significance.
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